06 Apr The Marketing Approach at Different Stages of the Business Life Cycle
Wednesday, April 13th at noon:
Ever wonder how your marketing approach should change throughout the life of your business and/or product?
From seed and growth, to maturity, slow down and exit – learn (and share) about the different marketing challenges one can face at each stage of the business lifecycle and some tips on how to address them.
Free for Members
$25 for Non-Members
Don’t forget to bring your lunch!
Isabelle is founder and President of IDee Marketing, a results-driven business planning and marketing advisory services firm. An accomplished management professional with key achievements in the services, technology and tourism industries, Isabelle spent the first part of her career in management positions working for IBM, PricewaterhouseCoopers and BCE Emergis. She then found freedom and fulfillment in becoming an entrepreneur by launching and growing a web-driven luxury vacation rental business which she recently sold. Isabelle has been mentoring start ups for over 5 years and is involved in the community on not for profit boards. She is also an avid mountain sports enthusiast.