11 Jun Focusing on the customer experience : A key marketing strategy for business success
Wednesday, June 15 at noon
Benjamin Franklin once said, “Well done is better than well said.” Your customers respond better to what you do for them rather than what you say you’re going to do; and this is why outstanding customer service needs to be part of your marketing strategy.
Develop a stronger brand and help your bottom line with stellar customer service strategies and processes. During this 1 hour learn at lunch session, find out how delighting customers means client loyalty, client referral and lower customer acquisition costs. Whether you are in a product or service-based business, we will address questions such as ‘is the customer always right?’ and ‘how do I integrate an outstanding customer experience in all aspects of my business’ .
Free for CoWorking Members, $25 for Non-Members
About our Expert:
President & Principal Consultant, IDee Marketing
An accomplished marketing professional with key achievements in the services, technology, and tourism industries, Isabelle spent the first part of her career in management positions working for IBM, PWC, BCE Emergis and Keyrus. She then found freedom and fulfillment in becoming an entrepreneur by launching and growing a web-driven luxury vacation rental business which she subsequently sold. In 2015 she launched IDee Marketing, a full service marketing consulting firm.
Isabelle has been mentoring start-ups for over 5 years and
has spoken and presented at numerous business events over the course of her career.
She is involved in the community on several not for profit boards.
Isabelle is a wife, mom and an avid mountain enthusiast.